Social Media
We primarily used X (formally Twitter) and LinkedIn for our social media posts as a B2B company (jump to LinkedIn examples here). I handled all the LinkedIn posts as well as all the B2B messaging on both LinkedIn and X during my time at Cometh.
Managed the entire page of Alembic (before it merged with Cometh): Alembic Tech Twitter
X Examples
Partnership announcements:
📢Big news last month: We announced that we are launching our layer 3 rollup Muster on @arbitrum Orbit!
— Cometh (@Cometh) November 20, 2023
To make this happen, we've partnered with @alt_layer – who will be powering it.
How will this work ? Let's dive in 🧵👇 https://t.co/DLYP3CyXyq
More Examples:
Thought Leadership:
⚡️"Web3 is in a state where lots of people compare it to the dot com boom – we have the hardware, we have the OS, we are figuring out the interface now"
— Cometh (@Cometh) November 28, 2023
Fireside Chat during @stable_summit featuring @avara's @StaniKulechov and our CEO @jdetychey.
📺 https://t.co/yh3EQRNlw6
More Examples:
Community Content:
📣 Calling All Builders❗️
— Cometh (@Cometh) October 5, 2023
We're happy to announce that we're officially sponsors for the first time ever at this year's @ETHGlobal's ETHOnline event. 🧵 (1/5) pic.twitter.com/dnQi9vDrCC
More Examples:
- https://x.com/Cometh/status/1727339488760967187
- https://x.com/Cometh/status/1718322085695545832
- https://x.com/Cometh/status/1688919821650710528
- https://x.com/Cometh/status/1686358095654432769
- https://x.com/Cometh/status/1684558523559211011
Case Studies:
🚀With #web3, airdrops can go wrong when you underestimate interest and having 🤖bots🤖 come pouring in.
— Cometh (@Cometh) August 29, 2023
➡️Check out @LifeBeyond's @Vincemarty discuss their game's first airdrop experience with us. pic.twitter.com/TKWB1E1DDn
More Examples:
How-To:
🚀Launching an NFT collection can be tricky – it requires the right prep and choosing the right marketplace.
— Cometh (@Cometh) October 30, 2023
For a deep dive into launching an NFT collection& what to consider; the essential steps & its execution, check out our latest blog post here 🩵:https://t.co/siO8WvuJDN pic.twitter.com/VzdrEeqvBk
Product Announcement:
We're speeding up Web3 adoption🏃♀️🚀
— Cometh (@Cometh) October 20, 2023
Here's a little (and sped up) sneak peak at what we've been cooking up over here at Cometh HQ 👀
Grab your phone, and try it yourself.https://t.co/3CXkE8a8KV pic.twitter.com/htaNaZG0kN
More Examples:
Explainers:
✨The rise of NFTs has changed digital trade, focusing on unique digital assets. While there are a handful of NFT marketplaces that dominate the space, for users (and projects), a white-label experience is always better.
— Cometh (@Cometh) October 23, 2023
But why? Let's dive in 🧵… https://t.co/Yv9mRseBBD

You can view all previous LinkedIn posts here.